Västanvinden

Brand identity

Västanvinden is a wholesale company that primarily caters to flower shops, interior design shops and garden centers.

Since 1985 the company resides on the beautiful plains of southern Sweden where the west wind (västanvinden) shapes fields and pastures.

The symbol alludes to the alliteration in the name and wind playing on a field.

 

Garton Pro is a monoline and monospaced typeface with a lot of character and lively attitude giving the brand a modern artisan expression.